Reduce the risk. Make critical business decisions with confidence.
A Decision Sprint tests how competitors, customers, partners, regulators and your own board respond, round after round, before your decision goes live.
Why
When a decision is hard to reverse.
Entering a new market, segment or country
A price move, a launch, or a line you exit
An acquisition, a carve-out or an exit
A value creation or 100-day plan
New entrants, new technology, new regulation
How it works
Focused on clarity and realism.
3 to 5 weeks, from the first interview to a decision your team has tested together.
Why it works
Simulate the interaction, not just the analysis.
In Kesten Green's study of real conflicts, people who simulated the interaction predicted the outcome 62% of the time, against 32% for experts reasoning alone. A Decision Sprint does that for your decision, with AI agents widening the range of moves you test.
What is business wargaming?Your material stays yours.
What you share is used only in your Decision Sprint, never shared beyond it, and never used to build anyone else's scenario.
How we handle your materialQuestions
Before you ask.
3 to 5 weeks from the first interview to the debrief, depending on how quickly we can reach the people we need.
The leaders who own the decision, for the interviews and the session where your team takes part. One or two people who know your competitors and customers, to build the scenario.
AI agents take the seats of competitors, customers, partners and regulators, and run the scenario hundreds of times before your team takes part. People decide; the agents widen what you test.
No. We show the range of plausible reactions and how often each came up, so you can prepare for them.
Yes. The scenario stays yours to update and run again as things change.
It depends on the decision and how close to reality you want the scenario. Tell us about it and we will come back with a proposal.
Bring us the decision you can't take back.





